LEARNING: A Good E-Mail
I received an e-mail from an organization called Entertainment Engineering this morning. The gist of the message was that they wanted me to ...
I received an e-mail from an organization called Entertainment Engineering this morning. The gist of the message was that they wanted me to ...
As B2B Marcom professionals we are occasionally asked to present ourselves in writing, but more often we are asked to help our colleagues do...
This quote is from emarketer.com "There are significant differences in how Chinese Internet users behave online. The large number of user...
"Consumers and business-to-business clients have distinct preferences in how they prefer their communications. And when people are bombarded with...
"An astonishing 84% of B2B marketing campaigns actually result in a fall in market share and brand equity." I read this quote in a newslette...
I always enjoy a challenge. That's why I jumped at the chance to talk about the custom of Chinese New Year with a local 3rd grade class. Wow! This...
You’ll be hearing from Team Indium as we report from the floor of APEX – one of our largest exhibitions – this week. We’ve wo...
The USA Today ran an interesting article the other day titled, “SUPER DON’TS“ Here it is in it’s brief entirety: 1) Don’...
Recently Anita and I traveled to the North American headquarters of CIBA Specialty Chemicals Corporation to present at their lunch hour Marketing semi...
According to an interesting article on the American Marketing Association website: "Search ad spending is now responsible for 40 percent ...
I awoke today to snow. Grabbed this shot while walking into the Indium offices at our global headquarters in Upstate New York. Won’t be long unt...
Is it just me or are you psyched about the upcoming Johnny Cash tribute movie, Walk The Line? If you don't know Johnny Cash, then read this brief ...