Indium Blog

Content is King

Category:
  • B2B Marcom

  • Does your website deserve this? Is it full of rich content?

    "Content is King" I wrote those words in my blog on March 16th.

    The very next day I read them in an interview of Rebecca Lieb (for her book, titled, "The Truth About Search Engine Optimization", I bought it that same day).

    Then, I read where Bobbie Grenier said the same thing.

    Then, I read the exact same words, this time written by Eric Gagnon at The Business Marketing Institute.

    OK, so a lot of people get it. Do you?

    The corollary to that question is, "If you DON'T have content, WHY are you writing or posting anything?"