Indium Blog

Authenticity in B2B Marcom

  • B2B Marcom

  • Your audience doesn't want to read stuff from a person who is fishing around for things that customers want to read about.

    The people that truly matter to an organization want to read what excites YOUR staff.

    The secret to this is hiring your industry's thought leaders and turning them lose.

    When that is achieved, sparks fly.