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Folks, Loyal reader Carl sends this newsclip: RoHS-Like Federal Legislation

No, I am not chanelingFAST TIMESATRIDGEMONT HIGH'sJeff Spicoli. I mean to say that thereARErules involved with a viral marketing campaign or activity. This is especially true forB2Bviral

Folks, In my recent SMT column, "It Pays to be Data Driven," I asked if anyone new the source of the well accepted industry adage that 2/3rds of end of SMT assembly line defects are from

Folks, A recent Manufacturing Net article states that a 3 month online poll of over 1500 people found that by a 2 to 1 margin the polltakers favor a US wide RoHS type law. I have been saying for some

Folks, I just chatted with JoAnn Stromberg of the SMTA, she is enthusiastic for the SMTA to be a focal point for folks that are interested in working together to share information Re strategies for

Folks, The UK published its WEEE rules. Thanks to June Pinkham of Sea View Technologies for alerting me to this. Remember that each country in the EU is responsible for its own WEEE scheme, it will

Yes, I'm looking forward, contemplating what will remain the same (tried & true) and what will change in myB2BMarcom bag of tricks in 2007. One component that I have been interested and

TIMEmagazine recently announced their Person Of The Year for 2006.I am proud to say that the winner was … me! According toTIME: "It's a story about community and collaboration on a

Folks, I just chatted with iNEMI’s Jim McElroy about how iNEMI is working with companies concerned with high reliability and are partially RoHS exempt (usually for lead.) Here are some comments

AP Technology writer Brian Bergstein just released an articlethat starts off as follows: Could blogging be near the peak of its popularity? The technology gurus atGartner Inc.believe so. It's

John Cass writes about PR, marketing and the Internet in his PR Communications blog . He does a ton of other things, as well. I've worked (peripherally) with John for about 2 years now –

What are we talking about here? Blogging! According toa very interesting article in Bulldog Reporter's Daily Dog, in a: *"first-of-its-kind survey comparingU.S.andU.K.communications

I recently read an interesting report fromOMNITUREtitled,"7 Advanced Steps To Effective Search Marketing". In this report they refer to search engine marketers as "Smarketers" and

Folks, A WEEE disassembly facility opened in Hungary on November 20. Its 2000 ton capacity (2 million kilogram) means that it can support recycling for 500,000 people, since the EU mandates that 4

Folks, A colleague is writing a book on blogging and needs your input. His request is below. Please copy and paste your responce to him. (I know we are all busy, but I’m going to put a little

Phew! This time of year is always wild and wooly. Holidays, shopping, end of year activities, next year's planning, and preparing for winter all take a toll. Still, I like to leave a little time

Blog readers, here is a good opportunity to have your opinions and requests heard. Friend and marketing blogger, John Cass (Backbone Media,PR Communications Blog, former President Boston Chapter of

Folks, Marilyn Vos Savant reputedly has the highest IQ ever recorded. She publishes a weekly column in Parade, "AskMarilyn." This Sunday (26 November 2006)she posted the following question

Folks, I had lunch last week with some colleagues that work for a large electronics manufacturer in the US. I asked how RoHS compliance was going. The answer: 1. No big problems, some issues with

Folks, My posting 10 months ago Re The World's Strongest Archer has drawn recent interest. It appears that Den Erickson claims to have bested Mark Stretton's record by 30 pounds. I am

Folks, I am sympathetic and concerned about the effect of RoHS complinace on military and other high reliability products. Perhaps an organization like DARPA should take a lead in addressing this