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Sophie Morvan’s “Little Tikes” Tricycle is Likely Exempt from RoHS
Folks, This weekend, my 18 month old grandaughter Sophie Morvan, visited my wife and I for a long weekend. My son, Jonathan, 27 years old, a Divinity Student at Gordon Conwell, assembled
Character Blogging
I read yet another comment on character blogging today. My comment reads: I’ve pondered character blogs for quite a while now. My feeling is that ALL bloggers have some sort of
Electronic Teddy Bears Exempted from WEEE/RoHS
Folks, The following is a letter from Steven, my responses are in bold Dear Dr. Ron, I work in testing lab in Hong Kong. Recently we have received many inquiries on WEEE and RoHS regarding exempted
The “Plant Person Test”
I am moblogging from the annual paean to all things Semiconductor, Semicon West. in San Francisco. This event brings semiconductor manufacturers and their materials, equipment, process, and
Charles Kettering IV and Elise Morrison
Folks, I try to take my students to dinner 3 or 4 at a time, two times a week or so. This term it will be a challenge to fit all 190 of the students in! This past Wednesday I had a large group of 7
Hearing Aides RoHS Exempt?
Jan writes: Thanks for all your help. I re-read an email that a gentleman had sent to you on March 14th trying to get a better understanding of the exemption for Medical devices. I was under the
POWER Your PowerPoint
Jeffrey Gitomer really nails the issue in this article. Read his list of “16.5 elements to look for, look out for, … “ when preparing a PowerPoint
Make My Logo BIGGER!
Advertising is an important part of Marcom. Just like everyone else, advertisers occasionally go too far – even in theB2B arena. A very concise and meaningful article on just this topic is
What’s Big, Blue, and Blogs?
I met IBM’s B2B Marcom expert Sher Taton (Corporate HQ, Armonk, NY, USA) at a recent American Marketing Association seminar called Blogs: Marketing Beyond The Website (previous post). I was
Comments on Handheld XRF Analyzers for RoHS Compliance Screening
Folks, Several companies have developed hand held units to aid in screening for RoHS compliance Let me start off by saying that I think such a unit would be very helpful; however one needs to be a
Dr. Ron’s Class at Dartmouth is Largest of the Summer Courses
Folks, My class at Dartmouth, Materials: The Substance of Civilization has attracted almost 200 students or about 19% of the class of 2007. The 2007 students have to spend this summer on campus. It
Knee High By The 4th of July
On my buccolic commute home last night I bisected numerous plots of farm land. The smell of ripe strawberies on a steamy summer night was beyond description. I was surprised to see how tall the corn
Dr. Ron and Rick Short Present at AMA Workshop on Blogs
Folks, This past Friday, I was asked to give a presentation on my blog by the American Marketing Association at their Boston Blog Workshop. My colleague and blog muse Rick Short was
AMA Blogging Seminar
With a topic as dynamic as blogging, the latest AMA Hot Topic Series seminar, Blogs: Marketing Beyond The Website was pretty lively. Everyone gained, and virtually everyone had something to share and
One Hot Summer!
On a personal note, it has been mucho hot here in Upstate New York (and summer just arrived). On my way to lunch today I noticed that my car thermometer was reading 113F! By the time I thought of
4Ps of Blogging (A Birth Announcement)
Dr. Ron Lasky and I presented at the American Marketing Association’s blogging seminar in Boston, MA today (image is of Dana VanDen Heuvel, myself, Toby Bloomberg, and Dr. Lasky). While there I
Compact Fluorescent Lamp Exemptions
George writes: Dear Dr. Ron: The first exemption in the RoHS Annex is that of mercury in compact fluorescent lamps cannot exceed 5 mg per lamp. I would like to inquire what is the definition of
Got It Covered (again)
He is a Marcom Director’s dream. Of course I am talking about our own Dr. Ning-Cheng Lee. He is smart, accomplished, proven, acknowledged, creative, and humble. Additionally, he loves to
A Great Marcom Success Story
I am proud of a recent Marcom development executed by the Indium team. I want to use this space to thank each and everyone involved for their contribution. It was a long, hard road that could only be
Dr. Ron Interviews WEEE/RoHS Expert NeoVention’s Kathy Hickey
Note from Dr. Ron: Kathy Hickey is a former graduate student of mine (Smith and Dartmouth graduate) who is a principal in NeoVention, a start up company focusing on bringing medical device prototypes
Rick Short’s Speaking Schedule
I've been doing a lot of talking about blogging, and Marcom in general, lately. I feel that the practice of preparing for a presentation is very helpful to the presentor. We all know the old
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