B2B Marketing Communications Can Be FUN Once In A While

Indium Corporation Blogging Team

Here's an example of a hot new B2C video, being shown on Air New Zealand flights. It features fitness guruRichard Simmons, up to his usual antics. The same old message delivered in a captivating, entertaining way.

Indium Corporation Blogging Team

Our blogging team includes engineers, researchers, product specialists, and industry leaders. We share expertise in solder materials, electronics assembly, thermal management, and advanced manufacturing. Our blog offers insights, technical knowledge, and solutions to inspire professionals, showcasing product innovations, trends, and best practices to help readers excel in a competitive industry.

img:is([sizes="auto" i],[sizes^="auto," i]){contain-intrinsic-size:3000px 1500px;}.job-lists{max-width:100% !important;}.job-lists table{border-collapse:collapse;font-family:var(--wp--custom--fonts--eyebrow);min-width:var(--wp--style--global--content-size);overflow-x:scroll;width:100%;}.job-lists table thead{color:var(--wp--preset--color--white);}.job-lists table thead th{background-color:var(--wp--preset--color--indium-green);border:0;font-size:1rem;letter-spacing:.00625rem;padding-bottom:1.1875rem;padding-top:1.1875rem;text-align:left;}.job-lists table thead th:first-child{border-top-left-radius:var(--wp--custom--border-radius--default);padding-left:clamp(1rem,.375rem + 1.25vw,1.5rem);padding-right:clamp(1rem,.375rem + 1.25vw,1.5rem);width:30%;}.job-lists table thead th:nth-child(2),.job-lists table thead th:nth-child(3){width:20%;}.job-lists table thead th:last-child{border-top-right-radius:var(--wp--custom--border-radius--default);padding-left:clamp(1rem,.375rem + 1.25vw,1.5rem);padding-right:clamp(1rem,.375rem + 1.25vw,1.5rem);}.job-lists table tbody tr{font-size:.875rem;letter-spacing:.00625rem;line-height:1.25rem;}.job-lists table tbody tr:nth-child(odd){background:#fff;}.job-lists table tbody tr:nth-child(2n){background-color:var(--wp--preset--color--gray-smoke);border-bottom:1px solid hsla(0,0%,67%,.502);border-top:1px solid hsla(0,0%,67%,.502);}.job-lists table tbody td{border:0;padding-bottom:1.4375rem;padding-top:1.4375rem;}.job-lists table tbody td:not(.job-lists table tbody td:first-child){font-family:var(--wp--custom--fonts--base);}.job-lists table tbody td:first-child,.job-lists table tbody td:last-child{padding-left:clamp(1rem,.375rem + 1.25vw,1.5rem);padding-right:clamp(1rem,.375rem + 1.25vw,1.5rem);}.job-lists table tbody td a{color:inherit;}.job-lists table tbody td .wp-block-button{text-align:right;}.job-lists table tbody td .wp-block-button .wp-block-button__link{--padding-top:9px;--padding-bottom:6px;display:inline;font-size:.875rem;}@media (min-width:800px){.job-lists table thead th:first-child{width:40%;}}.wp-block-vital-image-with-hotspots img{display:block;height:auto;width:100%;}.wp-block-vital-image-with-hotspots>.image-wrapper{position:relative;}.wp-block-vital-image-with-hotspots>.image-wrapper .image-hotspots{height:100%;left:0;position:absolute;top:0;width:100%;}.wp-block-vital-image-with-hotspots>.mobile-content-wrapper{display:none;}.is-mobile.wp-block-vital-image-with-hotspots>.mobile-content-wrapper{display:block;}:root{--vital--image-with-hotspot--hotspot-size:32px;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot{--size:var(--vital--image-with-hotspot--hotspot-size);box-sizing:border-box;pointer-events:none;position:absolute;z-index:1;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot:where(.is-mobile *) .hotspot-content{display:none;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot .hotspot-content{opacity:0;pointer-events:none;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot .hotspot-content>:first-child{margin-top:0;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot .hotspot-content>:last-child{margin-bottom:0;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot:where(.active,.is-selected,.has-child-selected,:hover){z-index:2;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot:where(.active,.is-selected,.has-child-selected,:hover) .hotspot-content{opacity:1;pointer-events:all;}.wp-block-vital-image-with-hotspots .image-hotspots .wp-block-vital-image-with-hotspots--hotspot:before{background-color:var(--dot-color);border-radius:calc(var(--size) * .5);color:var(--marker-color,currentColor);content:attr(data-dot-marker) "";display:block;height:var(--size);left:calc(var(--size) * -.5);line-height:var(--size);pointer-events:all;position:absolute;text-align:center;top:calc(var(--size) * -.5);white-space:nowrap;width:var(--size);}.safe-svg-cover{text-align:center;}.safe-svg-cover .safe-svg-inside{display:inline-block;max-width:100%;}.safe-svg-cover svg{height:100%;max-height:100%;max-width:100%;width:100%;}.wp-block-create-block-term-card .term-card{display:grid;justify-content:space-between;grid-gap:20px;gap:20px;margin:0;padding:0;}.swiper .wp-block-create-block-term-card .term-card{grid-template-columns:repeat(auto-fit,minmax(268px,268px)) !important;}.wp-block-vital-swiper.stretch-content-height .wp-block-create-block-term-card .term-card{height:100%;}.wp-block-create-block-term-card .term-card.term-card-product_type li{border:1px solid rgba(85,85,85,.25);background-color:transparent;background-color:initial;outline:medium none currentcolor;outline:initial;padding-bottom:1.0625rem;}.wp-block-create-block-term-card .term-card.term-card-product_type li:hover{outline:medium none currentcolor;outline:initial;background-color:transparent;background-color:initial;transform:translateY(-6px);border:1px solid rgba(85,85,85,.1);box-shadow:0 4px 16px 0 rgba(0,0,0,.08);}.wp-block-create-block-term-card .term-card.term-card-product_type li figure img{width:40px;aspect-ratio:1;-o-object-fit:cover;object-fit:cover;}.wp-block-create-block-term-card .term-card.term-card-product_type li h5::after{display:none;}.wp-block-create-block-term-card .term-card.term-card-product_type li p{color:var(--wp--preset--color--obsidian);letter-spacing:-.00625rem;}.wp-block-create-block-term-card .term-card.term-card-product_type li .wp-block-button__link{font-size:.875rem;}.wp-block-create-block-term-card .term-card li{position:relative;margin:0;max-width:100%;border-radius:16px;transition:.2s ease-in-out;padding:1.5rem;list-style:none;outline:1px solid var(--wp--preset--color--gray-smoke);background-color:var(--wp--preset--color--gray-smoke);}.wp-block-create-block-term-card .term-card li:hover{outline:2px solid var(--wp--preset--color--gray);background-color:var(--wp--preset--color--white);}.wp-block-create-block-term-card .term-card li:hover h5::after{transform:translateX(.4rem) translateY(0);}.wp-block-create-block-term-card .term-card li figure a::before{position:absolute;z-index:1;top:0;right:0;bottom:0;left:0;width:100%;height:100%;content:"";}.wp-block-create-block-term-card .term-card li figure img{width:48px;aspect-ratio:1;-o-object-fit:cover;object-fit:cover;}.wp-block-create-block-term-card .term-card li h5{position:relative;margin:1rem 0 .625rem;color:var(--wp--preset--color--obsidian);}.wp-block-create-block-term-card .term-card li h5::after{position:absolute;top:-1px;display:inline-block;color:var(--wp--custom--colors--button-bg);width:24px;height:24px;margin-bottom:0;transform:translateX(0) translateY(0);font-size:1.5rem;line-height:1;content:"";content:"";text-rendering:auto;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;font-family:y72ae3;font-weight:normal;transition:transform .2s ease-out;}.wp-block-create-block-term-card .term-card li p{margin:0;font-size:.875rem;line-height:1.25rem;color:#2a2a2a;letter-spacing:0;}@media (min-width: 600px){.wp-block-create-block-term-card .term-card{grid-template-columns:repeat(auto-fit,minmax(48%,48%));}}@media (min-width: 800px){.wp-block-create-block-term-card .term-card{grid-template-columns:repeat(auto-fit,minmax(31%,31%));}}@media (min-width: 1200px){.wp-block-create-block-term-card .term-card{gap:32px;grid-template-columns:repeat(auto-fit,minmax(22%,22%));}}@media (min-width: 1300px){.wp-block-create-block-term-card .term-card{grid-template-columns:repeat(auto-fit,minmax(268px,268px));}}.wp-block-vital-swiper{-webkit-text-size-adjust:none;position:relative;--space-between:0px;--swiper-navigation-size:48px;--swiper-navigation-inset:0px;--swiper-navigation-gutter:0px;}.wp-block-vital-swiper.has-navigation-inset{--swiper-navigation-inset:var(--wp--custom--gutter-width--column,var(--wp--style--block-gap,24px));}.wp-block-vital-swiper.has-navigation-inset>.block-editor-block-list__layout{position:static;}.wp-block-vital-swiper.has-navigation-padding{padding-inline:calc(var(--swiper-navigation-size) + var(--swiper-navigation-inset) + var(--swiper-navigation-gutter));}.wp-block-vital-swiper.has-navigation-padding:not(.has-navigation-inset){--swiper-navigation-gutter:.5rem;}.wp-block-vital-swiper.has-navigation-padding>.block-editor-block-list__layout{position:static;}.wp-block-vital-swiper.has-overflow-visible .swiper{overflow:visible;}.wp-block-vital-swiper .swiper{position:static;}.has-slide-align-top.wp-block-vital-swiper .swiper-wrapper{align-items:flex-start;}.has-slide-align-center.wp-block-vital-swiper .swiper-wrapper{align-items:center;}.has-slide-align-bottom.wp-block-vital-swiper .swiper-wrapper{align-items:flex-end;}.has-slide-align-stretch.wp-block-vital-swiper .swiper-wrapper{align-items:stretch;}.has-slide-align-stretch.wp-block-vital-swiper .swiper-wrapper .swiper-slide{height:auto;}.has-timing-function-ease.wp-block-vital-swiper .swiper-wrapper{transition-timing-function:ease;}.has-timing-function-ease-in.wp-block-vital-swiper .swiper-wrapper{transition-timing-function:ease-in;}.has-timing-function-ease-out.wp-block-vital-swiper .swiper-wrapper{transition-timing-function:ease-out;}.has-timing-function-ease-in-out.wp-block-vital-swiper .swiper-wrapper{transition-timing-function:ease-in-out;}.has-timing-function-linear.wp-block-vital-swiper .swiper-wrapper{transition-timing-function:linear;}.wp-block-vital-swiper .swiper-slide{width:auto;}.has-slide-width.wp-block-vital-swiper .swiper-slide{width:var(--slide-width);}.stretch-content-height.wp-block-vital-swiper .swiper-slide>*{height:100%;}.has-pagination-position-static.wp-block-vital-swiper .swiper-pagination{margin-top:var(--pagination-margin,0);position:static;}.wp-block-vital-swiper .swiper-button-next,.wp-block-vital-swiper .swiper-button-prev{background-color:var(--wp--custom--colors--button-bg,var(--swiper-theme-color,#000));border-radius:calc(var(--swiper-navigation-size) * .5);height:var(--swiper-navigation-size);width:var(--swiper-navigation-size);}.wp-block-vital-swiper .swiper-button-next:after,.wp-block-vital-swiper .swiper-button-prev:after{background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns=%27http://www.w3.org/2000/svg%27 width=%2713%27 height=%278%27%3E%3Cpath fill=%27%23fff%27 d=%27M13 1.5 11.5 0l-5 4.9-5-4.9L0 1.5 6.5 8z%27/%3E%3C/svg%3E");background-position:50%;background-repeat:no-repeat;content:"";height:var(--swiper-navigation-size);transform-origin:center;width:var(--swiper-navigation-size);}.wp-block-vital-swiper .swiper-button-prev{left:calc(var(--swiper-navigation-inset) * .5);transform:rotate(90deg);}.wp-block-vital-swiper .swiper-button-next{right:calc(var(--swiper-navigation-inset) * .5);transform:rotate(-90deg);}@media only screen and (min-width:800px){.wp-block-vital-swiper.has-scrollbar-mobile .swiper-scrollbar{display:none;}}.wp-block-vital-swiper .swiper-scrollbar,.wp-block-vital-swiper .swiper-scrollbar.swiper-scrollbar-horizontal{height:2px;left:0;width:100%;}.wp-block-vital-swiper .swiper-scrollbar .swiper-scrollbar-drag{background:rgba(0,0,0,.3);}.wp-block-vital-swiper::-moz-selection{background-color:unset;}.wp-block-vital-swiper::selection{background-color:unset;}.wp-block-vital-tabbed-content:not(.block-editor-block-list__block) .tabbed-content__content:not(.initialized > *) :where(* + *),.wp-block-vital-tabbed-content:not(.block-editor-block-list__block).initialized .tabbed-content__content > *:not(.active){display:none;}.tabbed-content__tab{outline:none;}:where(.tabbed-content__tabs){display:flex;gap:0;}:where(.tabbed-content__tab){border-width:1px;}:where(.tabbed-content__tab):where(:last-child){border-top-right-radius:4px;}:where(.tabbed-content__tab):where(:first-child){border-top-left-radius:4px;}:root{--wp--preset--aspect-ratio--square:1;--wp--preset--aspect-ratio--4-3:4/3;--wp--preset--aspect-ratio--3-4:3/4;--wp--preset--aspect-ratio--3-2:3/2;--wp--preset--aspect-ratio--2-3:2/3;--wp--preset--aspect-ratio--16-9:16/9;--wp--preset--aspect-ratio--9-16:9/16;--wp--preset--aspect-ratio--8-5:8/5;--wp--preset--color--black:#000;--wp--preset--color--cyan-bluish-gray:#abb8c3;--wp--preset--color--white:#fff;--wp--preset--color--pale-pink:#f78da7;--wp--preset--color--vivid-red:#cf2e2e;--wp--preset--color--luminous-vivid-orange:#ff6900;--wp--preset--color--luminous-vivid-amber:#fcb900;--wp--preset--color--light-green-cyan:#7bdcb5;--wp--preset--color--vivid-green-cyan:#00d084;--wp--preset--color--pale-cyan-blue:#8ed1fc;--wp--preset--color--vivid-cyan-blue:#0693e3;--wp--preset--color--vivid-purple:#9b51e0;--wp--preset--color--indium-green:#044a34;--wp--preset--color--obsidian:#212121;--wp--preset--color--mint:#54a97c;--wp--preset--color--mint-tint-25:#87c3a3;--wp--preset--color--orange:#df6d27;--wp--preset--color--orange-shade-15:#ba5c21;--wp--preset--color--gray-smoke:#f5f5f5;--wp--preset--color--midnight-blue:#1d5c72;--wp--preset--color--indium-blue:#176fb8;--wp--preset--color--gray:#555;--wp--preset--color--gray-tint-50:#aaa;--wp--preset--color--goldenrod:#faa629;--wp--preset--color--alert:#ff4646;--wp--preset--color--alert-tint:#ffe0e0;--wp--preset--color--mostly-black:#2a2a2a;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple:linear-gradient(135deg,rgba(6,147,227,1) 0%,#9b51e0 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan:linear-gradient(135deg,#7adcb4 0%,#00d082 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange:linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red:linear-gradient(135deg,rgba(255,105,0,1) 0%,#cf2e2e 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray:linear-gradient(135deg,#eee 0%,#a9b8c3 100%);--wp--preset--gradient--cool-to-warm-spectrum:linear-gradient(135deg,#4aeadc 0%,#9778d1 20%,#cf2aba 40%,#ee2c82 60%,#fb6962 80%,#fef84c 100%);--wp--preset--gradient--blush-light-purple:linear-gradient(135deg,#ffceec 0%,#9896f0 100%);--wp--preset--gradient--blush-bordeaux:linear-gradient(135deg,#fecda5 0%,#fe2d2d 50%,#6b003e 100%);--wp--preset--gradient--luminous-dusk:linear-gradient(135deg,#ffcb70 0%,#c751c0 50%,#4158d0 100%);--wp--preset--gradient--pale-ocean:linear-gradient(135deg,#fff5cb 0%,#b6e3d4 50%,#33a7b5 100%);--wp--preset--gradient--electric-grass:linear-gradient(135deg,#caf880 0%,#71ce7e 100%);--wp--preset--gradient--midnight:linear-gradient(135deg,#020381 0%,#2874fc 100%);--wp--preset--gradient--green-gradient:linear-gradient(280deg,#089b6d 2.16%,#044a34 100%);--wp--preset--gradient--green-shadow-gradient:linear-gradient(0deg,rgba(0,0,0,.2) 0%,rgba(0,0,0,.2) 100%),linear-gradient(45deg,#089b6d .94%,#044a34 99.31%);--wp--preset--font-size--small:14px;--wp--preset--font-size--medium:16px;--wp--preset--font-size--large:clamp(1rem,.7778rem + .463vw,1.125rem);--wp--preset--font-size--x-large:42px;--wp--preset--spacing--20:.44rem;--wp--preset--spacing--30:.67rem;--wp--preset--spacing--40:clamp(16px,3vw,16px);--wp--preset--spacing--50:clamp(16px,5vw,24px);--wp--preset--spacing--60:clamp(24px,7vw,32px);--wp--preset--spacing--70:clamp(32px,11vw,48px);--wp--preset--spacing--80:clamp(48px,11vw,88px);--wp--preset--spacing--90:clamp(88px,11vw,120px);--wp--preset--shadow--natural:6px 6px 9px rgba(0,0,0,.2);--wp--preset--shadow--deep:12px 12px 50px rgba(0,0,0,.4);--wp--preset--shadow--sharp:6px 6px 0px rgba(0,0,0,.2);--wp--preset--shadow--outlined:6px 6px 0px -3px rgba(255,255,255,1),6px 6px rgba(0,0,0,1);--wp--preset--shadow--crisp:6px 6px 0px rgba(0,0,0,1);--wp--preset--shadow--shadow-l-1:0px 4px 16px 0px rgba(0,0,0,.08);--wp--preset--shadow--shadow-l-2:0px 12px 24px 0px rgba(0,0,0,.12);--wp--custom--container-width--xsmall:500px;--wp--custom--container-width--small:760px;--wp--custom--container-width--medium:990px;--wp--custom--container-width--wide:1192px;--wp--custom--container-width--xwide:1300px;--wp--custom--gutter-width--form:12px;--wp--custom--gutter-width--page:clamp(24px,5vw,64px);--wp--custom--gutter-width--column:clamp(24px,5vw,32px);--wp--custom--colors--body:var(--wp--custom--colors--light--body);--wp--custom--colors--heading:var(--wp--custom--colors--light--heading);--wp--custom--colors--link:var(--wp--custom--colors--light--link);--wp--custom--colors--link-hover:var(--wp--custom--colors--light--link-hover);--wp--custom--colors--text-button:var(--wp--custom--colors--light--text-button);--wp--custom--colors--text-button-hover:var(--wp--custom--colors--light--text-button-hover);--wp--custom--colors--border:var(--wp--custom--colors--light--border);--wp--custom--colors--input-border:var(--wp--custom--colors--light--input-border);--wp--custom--colors--body-bg:var(--wp--custom--colors--light--body-bg);--wp--custom--colors--shaded-bg:var(--wp--custom--colors--light--shaded-bg);--wp--custom--colors--input-bg:var(--wp--custom--colors--light--input-bg);--wp--custom--colors--button:var(--wp--custom--colors--light--button);--wp--custom--colors--button-hover:var(--wp--custom--colors--light--button-hover);--wp--custom--colors--button-bg:var(--wp--custom--colors--light--button-bg);--wp--custom--colors--button-bg-hover:var(--wp--custom--colors--light--button-bg-hover);--wp--custom--colors--light--body:var(--wp--preset--color--obsidian);--wp--custom--colors--light--heading:var(--wp--preset--color--indium-green);--wp--custom--colors--light--link:var(--wp--preset--color--obsidian);--wp--custom--colors--light--link-hover:var(--wp--preset--color--obsidian);--wp--custom--colors--light--text-button:var(--wp--preset--color--obsidian);--wp--custom--colors--light--text-button-hover:var(--wp--preset--color--obsidian);--wp--custom--colors--light--border:var(--wp--preset--color--obsidian);--wp--custom--colors--light--input-border:var(--wp--preset--color--obsidian);--wp--custom--colors--light--body-bg:var(--wp--preset--color--white);--wp--custom--colors--light--shaded-bg:var(--wp--preset--color--off-white);--wp--custom--colors--light--input:var(--wp--preset--color--dark-grey);--wp--custom--colors--light--input-bg:var(--wp--preset--color--off-white);--wp--custom--colors--light--button:var(--wp--preset--color--white);--wp--custom--colors--light--button-hover:var(--wp--preset--color--white);--wp--custom--colors--light--button-bg:var(--wp--preset--color--orange);--wp--custom--colors--light--button-bg-hover:var(--wp--preset--color--orange-shade-15);--wp--custom--colors--dark--body:var(--wp--preset--color--white);--wp--custom--colors--dark--heading:var(--wp--preset--color--off-white);--wp--custom--colors--dark--link:var(--wp--preset--color--orange);--wp--custom--colors--dark--link-hover:var(--wp--preset--color--light-orange);--wp--custom--colors--dark--text-button:var(--wp--preset--color--white);--wp--custom--colors--dark--text-button-hover:var(--wp--preset--color--orange);--wp--custom--colors--dark--border:var(--wp--preset--color--light-blue);--wp--custom--colors--dark--input-border:var(--wp--preset--color--white);--wp--custom--colors--dark--body-bg:var(--wp--preset--color--dark-grey);--wp--custom--colors--dark--shaded-bg:var(--wp--preset--color--black);--wp--custom--colors--dark--input:var(--wp--preset--color--dark-grey);--wp--custom--colors--dark--input-bg:var(--wp--preset--color--white);--wp--custom--colors--dark--button:var(--wp--preset--color--white);--wp--custom--colors--dark--button-hover:var(--wp--preset--color--white);--wp--custom--colors--dark--button-bg:var(--wp--preset--color--orange);--wp--custom--colors--dark--button-bg-hover:var(--wp--preset--color--orange-shade-15);--wp--custom--colors--validation:#ff4646;--wp--custom--colors--validation-bg:#ffe0e0;--wp--custom--fonts--base:"Univers55Roman",Helvetica,Arial,sans-serif;--wp--custom--fonts--heading:"Univers57Condensed",Helvetica,Arial,sans-serif;--wp--custom--fonts--display:"Univers57Condensed",Helvetica,Arial,sans-serif;--wp--custom--fonts--mono:"Andale Mono","Courier New",monospace;--wp--custom--fonts--universlight:"Univers45Light",Helvetica,Arial,sans-serif;--wp--custom--fonts--eyebrow:"Univers65Bold",Helvetica,Arial,sans-serif;--wp--custom--border-radius--default:16px;}:root{--wp--style--global--content-size:784px;--wp--style--global--wide-size:1192px;}:where(body){margin:0;}.wp-site-blocks > .alignleft{float:left;margin-right:2em;}.wp-site-blocks > .alignright{float:right;margin-left:2em;}.wp-site-blocks > .aligncenter{justify-content:center;margin-left:auto;margin-right:auto;}:where(.wp-site-blocks) > *{margin-block-start:clamp(24px,5vw,32px);margin-block-end:0;}:where(.wp-site-blocks) > :first-child{margin-block-start:0;}:where(.wp-site-blocks) > :last-child{margin-block-end:0;}:root{--wp--style--block-gap:clamp(24px,5vw,32px);}:root :where(.is-layout-flow) > :first-child{margin-block-start:0;}:root :where(.is-layout-flow) > :last-child{margin-block-end:0;}:root :where(.is-layout-flow) > *{margin-block-start:clamp(24px,5vw,32px);margin-block-end:0;}:root :where(.is-layout-constrained) > :first-child{margin-block-start:0;}:root :where(.is-layout-constrained) > :last-child{margin-block-end:0;}:root :where(.is-layout-constrained) > *{margin-block-start:clamp(24px,5vw,32px);margin-block-end:0;}:root :where(.is-layout-flex){gap:clamp(24px,5vw,32px);}:root :where(.is-layout-grid){gap:clamp(24px,5vw,32px);}.is-layout-flow > .alignleft{float:left;margin-inline-start:0;margin-inline-end:2em;}.is-layout-flow > .alignright{float:right;margin-inline-start:2em;margin-inline-end:0;}.is-layout-flow > .aligncenter{margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > .alignleft{float:left;margin-inline-start:0;margin-inline-end:2em;}.is-layout-constrained > .alignright{float:right;margin-inline-start:2em;margin-inline-end:0;}.is-layout-constrained > .aligncenter{margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:var(--wp--style--global--content-size);margin-left:auto !important;margin-right:auto !important;}.is-layout-constrained > .alignwide{max-width:var(--wp--style--global--wide-size);}body .is-layout-flex{display:flex;}.is-layout-flex{flex-wrap:wrap;align-items:center;}.is-layout-flex > :is(*,div){margin:0;}body .is-layout-grid{display:grid;}.is-layout-grid > :is(*,div){margin:0;}body{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}a:where(:not(.wp-element-button)){text-decoration:underline;}h1{font-size:clamp(2.125rem,.3472rem + 3.7037vw,3.125rem);font-weight:400;line-height:1.08;}h2{font-size:clamp(2rem,.8889rem + 2.3148vw,2.625rem);font-weight:400;line-height:1.2;}h3{font-size:clamp(1.75rem,1.3056rem + .9259vw,2rem);font-weight:400;line-height:1.2;}h4{font-size:clamp(1.5rem,1.1667rem + .6944vw,1.6875rem);font-weight:400;line-height:1.2;}h5{font-size:clamp(1rem,.7778rem + .463vw,1.125rem);font-weight:700;line-height:1.5;}h6{font-size:16px;font-weight:700;line-height:1.25;}:root :where(.wp-element-button,.wp-block-button__link){background-color:#32373c;border-width:0;color:#fff;font-family:inherit;font-size:inherit;line-height:inherit;padding:calc(.667em + 2px) calc(1.333em + 2px);text-decoration:none;}.has-black-color{color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color:var(--wp--preset--color--white) !important;}.has-pale-pink-color{color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color:var(--wp--preset--color--vivid-purple) !important;}.has-indium-green-color{color:var(--wp--preset--color--indium-green) !important;}.has-obsidian-color{color:var(--wp--preset--color--obsidian) !important;}.has-mint-color{color:var(--wp--preset--color--mint) !important;}.has-mint-tint-25-color{color:var(--wp--preset--color--mint-tint-25) !important;}.has-orange-color{color:var(--wp--preset--color--orange) !important;}.has-orange-shade-15-color{color:var(--wp--preset--color--orange-shade-15) !important;}.has-gray-smoke-color{color:var(--wp--preset--color--gray-smoke) !important;}.has-midnight-blue-color{color:var(--wp--preset--color--midnight-blue) !important;}.has-indium-blue-color{color:var(--wp--preset--color--indium-blue) !important;}.has-gray-color{color:var(--wp--preset--color--gray) !important;}.has-gray-tint-50-color{color:var(--wp--preset--color--gray-tint-50) !important;}.has-goldenrod-color{color:var(--wp--preset--color--goldenrod) !important;}.has-alert-color{color:var(--wp--preset--color--alert) !important;}.has-alert-tint-color{color:var(--wp--preset--color--alert-tint) !important;}.has-mostly-black-color{color:var(--wp--preset--color--mostly-black) !important;}.has-black-background-color{background-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color:var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color:var(--wp--preset--color--vivid-purple) !important;}.has-indium-green-background-color{background-color:var(--wp--preset--color--indium-green) !important;}.has-obsidian-background-color{background-color:var(--wp--preset--color--obsidian) !important;}.has-mint-background-color{background-color:var(--wp--preset--color--mint) !important;}.has-mint-tint-25-background-color{background-color:var(--wp--preset--color--mint-tint-25) !important;}.has-orange-background-color{background-color:var(--wp--preset--color--orange) !important;}.has-orange-shade-15-background-color{background-color:var(--wp--preset--color--orange-shade-15) !important;}.has-gray-smoke-background-color{background-color:var(--wp--preset--color--gray-smoke) !important;}.has-midnight-blue-background-color{background-color:var(--wp--preset--color--midnight-blue) !important;}.has-indium-blue-background-color{background-color:var(--wp--preset--color--indium-blue) !important;}.has-gray-background-color{background-color:var(--wp--preset--color--gray) !important;}.has-gray-tint-50-background-color{background-color:var(--wp--preset--color--gray-tint-50) !important;}.has-goldenrod-background-color{background-color:var(--wp--preset--color--goldenrod) !important;}.has-alert-background-color{background-color:var(--wp--preset--color--alert) !important;}.has-alert-tint-background-color{background-color:var(--wp--preset--color--alert-tint) !important;}.has-mostly-black-background-color{background-color:var(--wp--preset--color--mostly-black) !important;}.has-black-border-color{border-color:var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color:var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color:var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color:var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color:var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color:var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color:var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color:var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color:var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color:var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color:var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color:var(--wp--preset--color--vivid-purple) !important;}.has-indium-green-border-color{border-color:var(--wp--preset--color--indium-green) !important;}.has-obsidian-border-color{border-color:var(--wp--preset--color--obsidian) !important;}.has-mint-border-color{border-color:var(--wp--preset--color--mint) !important;}.has-mint-tint-25-border-color{border-color:var(--wp--preset--color--mint-tint-25) !important;}.has-orange-border-color{border-color:var(--wp--preset--color--orange) !important;}.has-orange-shade-15-border-color{border-color:var(--wp--preset--color--orange-shade-15) !important;}.has-gray-smoke-border-color{border-color:var(--wp--preset--color--gray-smoke) !important;}.has-midnight-blue-border-color{border-color:var(--wp--preset--color--midnight-blue) !important;}.has-indium-blue-border-color{border-color:var(--wp--preset--color--indium-blue) !important;}.has-gray-border-color{border-color:var(--wp--preset--color--gray) !important;}.has-gray-tint-50-border-color{border-color:var(--wp--preset--color--gray-tint-50) !important;}.has-goldenrod-border-color{border-color:var(--wp--preset--color--goldenrod) !important;}.has-alert-border-color{border-color:var(--wp--preset--color--alert) !important;}.has-alert-tint-border-color{border-color:var(--wp--preset--color--alert-tint) !important;}.has-mostly-black-border-color{border-color:var(--wp--preset--color--mostly-black) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background:var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background:var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background:var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background:var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background:var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background:var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background:var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background:var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background:var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background:var(--wp--preset--gradient--midnight) !important;}.has-green-gradient-gradient-background{background:var(--wp--preset--gradient--green-gradient) !important;}.has-green-shadow-gradient-gradient-background{background:var(--wp--preset--gradient--green-shadow-gradient) !important;}.has-small-font-size{font-size:var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size:var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size:var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size:var(--wp--preset--font-size--x-large) !important;}:root :where(.wp-block-pullquote){font-size:1.5em;line-height:1.6;}.weglot-flags.flag-0.wg-en>a:before,.weglot-flags.flag-0.wg-en>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/rectangle_mat/us.svg");}.weglot-flags.flag-0.wg-a0>a:before,.weglot-flags.flag-0.wg-a0>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/rectangle_mat/tw.svg");}.weglot-flags.flag-1.wg-en>a:before,.weglot-flags.flag-1.wg-en>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/shiny/us.svg");}.weglot-flags.flag-1.wg-a0>a:before,.weglot-flags.flag-1.wg-a0>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/shiny/tw.svg");}.weglot-flags.flag-2.wg-en>a:before,.weglot-flags.flag-2.wg-en>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/square/us.svg");}.weglot-flags.flag-2.wg-a0>a:before,.weglot-flags.flag-2.wg-a0>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/square/tw.svg");}.weglot-flags.flag-3.wg-en>a:before,.weglot-flags.flag-3.wg-en>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/circle/us.svg");}.weglot-flags.flag-3.wg-a0>a:before,.weglot-flags.flag-3.wg-a0>span:before{background-image:url("https://cdn-ildkigj.nitrocdn.com/ykBhKwFSPKhYMXlbQgQJDTUQfnCnSZuz/assets/images/optimized/rev-4c29deb/cdn.weglot.com/flags/circle/tw.svg");}h1,h2,h3,h4,h5,h6,.h1,.h2,.h3,.h4,.h5,.h6{word-break:break-word !important;}.green-sticky-temp.has-white-background-color,.green-sticky-temp .anchor-navigation{background-color:var(--wp--preset--color--indium-green) !important;}.green-sticky-temp .anchor-navigation .anchor-navigation--menu-item-link,.green-sticky-temp .wp-block-button.is-style-outline>.wp-block-button__link{color:white !important;}.has-hero-border{border:solid 12px rgba(255,255,255,.4);}.block-pattern--50-50-grid .yoast-breadcrumbs .breadcrumb_last,.block-pattern--50-50-grid .yoast-breadcrumbs a,.has-white-breadcrumbs .yoast-breadcrumbs .breadcrumb_last,.has-white-breadcrumbs .yoast-breadcrumbs a{color:#fff;}.block-pattern--50-50-grid .yoast-breadcrumbs .breadcrumb_last,.has-white-breadcrumbs .yoast-breadcrumbs .breadcrumb_last{opacity:.3;}.swiper-initialized:hover{cursor:grab;}:root{--skeletor-animation--duration:.5s;--skeletor-animation--timing:ease-in-out;--skeletor-animation--delay:.15s;--skeletor-animation--fill-mode:forwards;}@media screen and (min-width: 800px){.has-animation:not(.block-editor .has-animation).animation-slide-up{opacity:0;transform:translateY(32px);}}ol.has-no-list-space li+li,ul.has-no-list-space li+li{margin-top:0em;}.wp-block-query.has-slide-align-stretch .post-card-block{height:100%;}@media screen and (max-width: 782px){.mobile-remove-max-width > :where(:not(.alignleft):not(.alignright):not(.alignfull)){width:100% !important;max-width:none !important;}}.footer-landing{margin-top:0;}.region-card{max-width:356px;}.region-card .wp-block-buttons{grid-template-columns:repeat(auto-fit,minmax(130px,1fr));}@media screen and (min-width: 782px){.region-card .wp-block-buttons{grid-template-columns:repeat(auto-fit,minmax(170px,1fr));}}.region-term{position:relative;padding-left:1.5625rem;overflow:hidden;color:var(--wp--preset--color--mint);padding-top:2px;}.region-term::before{position:absolute;left:-10px;display:block;width:24px;height:24px;border-radius:50%;background-color:var(--wp--preset--color--mint);content:"";}.has-dark-background .region-term::before{background-color:var(--wp--preset--color--mint-tint-25) !important;}h2,h3,h4,h5,h6{margin-block-end:.5em;}:root :where(.is-layout-constrained) > *{margin-block-start:1.5rem;}:root :where(p,ul,ol) + :where(h1,h2,h3,h4,h5,h6){margin-block-start:2.5rem;}@media screen and (max-width: 782px){.small-hero .small-hero__content > *{max-width:100% !important;}}@media screen and (max-width: 782px){.testimonial-card{padding:2rem 0;}}.wistia-cover-embed wistia-player{height:100%;width:300%;left:-100%;}.indium-calculator_wrapper form input[type=text],.indium-calculator_wrapper form input[type=number]{width:100% !important;}.indium-calculator_wrapper .gform_wrapper.gravity-theme .gsection{padding:0;border:none;}.indium-calculator_wrapper .field-user-input + .gsection{margin-top:1rem !important;}.indium-calculator_wrapper.gform_wrapper .gform_fields .gfield+.gfield{margin-top:.25rem;}.indium-calculator_wrapper.gform_wrapper{overflow:hidden;border-radius:var(--wp--custom--border-radius--default);border:solid 3px var(--wp--preset--color--gray);}.indium-calculator_wrapper.gform_wrapper::before{content:none;}.indium-calculator_wrapper form h3.gsection_title{padding:0;margin:0;font-size:1.375rem;}.calculated-results__wrapper{display:grid;grid-column-gap:2%;-ms-grid-columns:(1fr 2%) [12];grid-row-gap:16px;grid-template-columns:repeat(12,1fr);grid-template-rows:repeat(auto-fill,auto);width:100%;}.indium-calculator_wrapper .gform_required_legend{display:none;}.indium-calculator_wrapper.gform_wrapper.gravity-theme .gsection{border:none;padding:0;}.indium-calculator_wrapper.gform_wrapper.gravity-theme .gform_fields{grid-row-gap:8px;}.indium-calculator_wrapper.gform_wrapper .gform_fields .gfield+.gfield.calculated-results__wrapper{margin-top:1rem;}.indium-calculator_wrapper .calculated-results__wrapper{padding:0 1.5rem 2rem;width:calc(100% + 4rem);left:-2rem;position:relative;background:var(--wp--preset--color--gray-smoke);}.indium-calculator--hide-submit_wrapper.gform_wrapper .gform-body{padding-bottom:0;}.indium-calculator--hide-submit_wrapper.gform_wrapper.gravity-theme .gform_footer{display:none;}.indium-calculator_wrapper .gform_heading{padding:.25rem 0;}.indium-calculator_wrapper .calculated-results__wrapper h3.gsection_title{background:var(--wp--custom--colors--heading);display:inline-block;border-radius:300px;color:white;padding:5px 16px 2px;line-height:1.5rem;}.wp-container-core-navigation-is-layout-fe9cc265{flex-direction:column;align-items:flex-start;}.wp-elements-62dc66001707f6e9d51183a7977e6281 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white);}.wp-elements-d5fcfb0a63efc4cd5f076589c7e17e64 a:where(:not(.wp-element-button)){color:var(--wp--preset--color--white);}.wp-container-core-group-is-layout-9a1996ce > .alignfull{margin-right:calc(0px * -1);margin-left:calc(0px * -1);}.wp-container-core-columns-is-layout-bd4245fb{flex-wrap:nowrap;}.wp-container-core-group-is-layout-f118b1b1 > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:217px;margin-left:auto !important;margin-right:auto !important;}.wp-container-core-group-is-layout-f118b1b1 > .alignwide{max-width:217px;}.wp-container-core-group-is-layout-f118b1b1 .alignfull{max-width:none;}.wp-container-core-group-is-layout-f118b1b1 > .alignfull{margin-right:calc(0px * -1);margin-left:calc(0px * -1);}.wp-container-core-columns-is-layout-7fc3d43a{flex-wrap:nowrap;gap:2em var(--wp--preset--spacing--40);}.wp-container-core-columns-is-layout-28f84493{flex-wrap:nowrap;}

B2B Marketing Communications Can Be FUN Once In A While

Indium Corporation Blogging Team

Related Articles

Join Me at SMTAI 2024 October 20-24

Join Me at SMTAI 2023

Durafuse LT for Fine Pitch Reliability in DDR4/DDR5 RAM